Adventure-Ready, Planet-Friendly and Family-Approved
Our poncho+ towels were tested on weekend warrior trips because when you're living the van life with kids, every piece of gear needs to earn its space.
When you're juggling kids, snacks, and the chaotic wet swimsuit change, all while holding a soggy, sand-covered towel, we get it. We’ve lived that exact scene, from the rivers of Oregon to the beaches of Mexico.
That’s when we realized; there had to be a better way.
So we created one. Not just a towel. Not just a cover-up. But a thoughtfully designed poncho that eliminates the choice between the two, because now, you don’t have to pick.
From Inspiration to Innovation
Our journey began when our family took a leap, leaving behind the structured chaos of everyday life in the U.S. for the sun-soaked shores of La Paz, Mexico. The Sea of Cortez became our teacher, showing us that the best family memories aren't perfectly planned – they're perfectly simple. Morning swims, impromptu beach picnics, and sunset walks that turned into unexpected adventures.
"You just show up." That's what La Paz taught us. No extensive packing lists. No complicated plans. All you really need is a couple of OnDay towel ponchos, chips and gauc, your favorite people, and the willingness to stay until the sun disappears below the horizon.
How We Aim to Help
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Water Conservation
A portion of each OnDay sale goes to water conservation.
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Ethical Partnerships
We rigorously audit our production partners to ensure safe working conditions and fair compensation.
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Sustainability
Our towel ponchos are made from high-quality materials, which reduces waste and minimizes environmental impact.